Broadmeadows Who's Who
Public Profile
Coach Aza
For us, it begins with water, with a story, and with a slash (/).
The slash is more than just a symbol —
It’s a lifeline. A current.
A reminder that we are not separate, but with.
With the game. With the land. With each other.
With those who came before, and those who are yet to come.
This is the story of the WaterBros and SistaFlo/Ws.
We are not athletes. Not influencers.
We are witnesses.
Grassroots storytellers.
The ones who show up —
to carry water, to run lines, to capture moments in the dirt,
on the edge of the field, in the heat of the grind.
We are the unseen force that has always been there.
Every splash of hydration, every call from the boundary,
every pep talk at halftime, every parent on the fence.
We move with the game,
we carry the Flo/W.
Our symbol, the slash ( / ), is inspired by the tail of the stingray —
graceful and powerful, protective and precise.
It slashes through time, connecting the old with the new,
ceremony with sport, the sacred with the everyday.
It is the mark we wear, and the rhythm we follow.
And @ —
the spiral, the body, the wings, the eye, the echo of everything.
We don’t just tag it. We live it.
It captures presence. Attention. Connection.
Where we are @/
As a Culture.
As Individuals.
As Community.
Together, @/ become more than brand marks.
They are ceremonial signs.
Markings of a movement.
Signals of belonging.
This is not just a campaign.
It is a resurrection.
A global storytelling movement led by those who stand
in the shadows of the game, and shine light from the sidelines.
---
WaterBros and Sistas Worldwide.
Powered by the Flo/W.
Guided by the slash.
Carried by water.
Connected through story.
---
Welcome to the WaterBro & SistaFlo/W World Wide Movement.
The current begins here —
with every sip.
We
/ Flo/W /
T.O.WaterBro @/
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Distinguished and Famous people from Broadmeadows
Broadmeadows was the childhood home of a migrant who built a national retail business. His later success drew public attention, but the local connection began with family settlement and schooling.
📱 John Ilhan
John Ilhan grew up in Broadmeadows after arriving in Australia from Turkey and attended Broadmeadows Secondary College. He founded the Crazy John's mobile phone business in Melbourne in 1991 and expanded it into a national chain. Tributes after his death in 2007 recalled both his business drive and his support for charitable causes and community members. His first shop was in Brunswick, rather than Broadmeadows; the local connection is his upbringing and education. His funeral at the Broadmeadows mosque brought family, friends and many others back to the community associated with those early years.
🤝 Ernie Briggs
Ernie Briggs served as full-time chaplain at the Broadmeadows military camp from 1968 until ill health brought retirement in November 1969. A Salvation Army officer with decades of military welfare work behind him, he was known to soldiers as the P.K. Kid for his habit of distributing chewing gum. During World War II he organised entertainment, refreshments and practical help, once recalling that he served a thousand cups of coffee in forty minutes in New Guinea. His later work included helping families hear recorded messages from servicemen overseas. Broadmeadows was a late chapter in a career built around morale, conversation and small comforts.
